Learning Centers are neutral, content-rich educational sessions designed to address a wide range of current industry issues, provide unique perspectives, offer creative solutions and strategies, and challenge attendees to think differently about their businesses.

Learning Centers are not intended for the sponsoring company to sell or promote their products or services. They should not be perceived by the attendees as a sales pitch or commercial. If you have a proposal that is commercial in nature, please consider sponsoring a What’s New Session or Mini What’s New Session instead.

Learning Centers also provide attendees the opportunity to receive CEUs toward the American Society of Agronomy’s Certified Crop Adviser program, for which Commodity Classic will apply for each qualifying Learning Center.

Certified Crop Adviser program CEU categories

Sponsorship Fee: $16,000

(Sponsor responsible for speaker expenses: travel, housing, meals, etc.)

The Opening Learning Center Session is the first educational session of the conference and kicks off a series of educational sessions immediately following. It is not scheduled against other educational sessions or trade show open hours.

Commodity Classic’s vision for this unique session is one that features a topic or speaker that appeals to the entire Classic audience. You might consider proposing a professional speaker(s) who is dynamic, inspirational, engaging, and/or an expert in their field. Something to start our week off with energy, ideas, and knowledge. This session, like all Learning Centers, should not promote a specific product or company.

Number Available: 1
When: Wednesday, February 25, morning
Length: 60 minutes
 

Sponsorship Fee: $16,000

(Sponsorship fee includes coffee and breakfast pastries offered at the session. Sponsor responsible for speaker expenses: travel, housing, meals, etc.)

The Early Riser Learning Center Session is not scheduled against the trade show or other educational sessions. The subject matter for this session should be of high interest to all attendees. Popular topics include marketing, production, state of the industry, new trends in agriculture, and/or feature well-known speakers or farmers. This session, like all Learning Centers, should not promote a specific product or company.

Number Available: 1 

When: Thursday, February 26, 7:00 a.m.

Length: 60 minutes

Sponsorship Fee: $8,000

(Sponsor responsible for speaker expenses: travel, housing, meals, etc.)

These Learning Centers are scheduled concurrently (2 or 3 per time slot) and during trade show hours. TLearning Center time slots are 45- and 60-minutes long and are held on Thursday and Friday. Session times and dates will be assigned by Commodity Classic.

Number Available: up to 17 

When: Thursday, February 26 and Friday, February 27, morning & afternoon both days

Length: 45 and 60 minutes

Proposals Due: July 2, 2025

Provide these details in your proposal:

• Session title*
• Session description written to draw attendees’ interest (75-100 words )*
• Learning Objectives
• Sponsoring company’s name**
• Speakers’ full names and titles (unconfirmed speakers can be noted as “invited”)
• Short biography for each speaker

These items are required if the proposal is accepted. They are not required during the proposal process:

• Photograph of each speaker (color, minimum 300 dpi .jpg or .tif file format) in which the speaker is facing the camera
• Signed recording waivers by sponsors and speakers

Only complete proposals, including CEU category and billing information, will be considered.

A note about session speakers:

Providing actual presenter names or organizations to be represented is strongly recommended for your proposal and will help the committee evaluate your proposal. If a specific individual has not been identified yet, please write in the type of presenter(s) planned. If your Learning Center proposal is accepted, please plan to provide speaker names by October 15.

* Session titles and descriptions may be edited by Commodity Classic for style and length for publication in applicable show materials.

** Companies recognized as the session sponsor must be exhibitors in the 2026 trade show. The education sponsor’s company name must match their exhibitor booth name. Exhibitors may collaborate to present a jointly sponsored session.

Exhibitors may submit more than one proposal. If doing so, please let Commodity Classic staff know if you are willing to sponsor all or some, and which proposed session is most important to you.

Learning Center proposals will be reviewed by the Commodity Classic Affiliates Council in late July 2025 for approval and placement in the 2026 education schedule. An invoice will be sent upon notification of selection. Session times and dates will be assigned by Commodity Classic.

Requested Topics (+ click to expand)

• Session published in Commodity Classic event materials including onsite program booklet, mobile app, website, onsite signage (deadlines must be met to be included)
• Recognition of your company as the session sponsor in Commodity Classic event materials including onsite program booklet, mobile app, website, onsite signage
• Professional video recording of your session for your company’s use (signed recording waiver required)
• Meeting room entrance sign with sponsoring company's name and session title
• Meeting room with head table on riser and audience seating
• Standard audio-visual in each room
• Complimentary registration for your Learning Center Session speakers
• Attendee feedback from your session evaluations
• Aggregate demographics of farmer-attendees at your session
• Sponsorship qualifies the sponsoring company as a Bronze Level sponsor, which includes the opportunity to host a press conference. Additional fee and deadline applies for press conference.

Learning Center sponsors are recognized as Bronze Level sponsors! As a Bronze Level sponsor, your company will be recognized throughout the entire show experience everywhere we thank and acknowledge our sponsors. Your company will stay top-of-mind with attendees through this additional recognition.

For a $500 fee (in addition to the applicable sponsorship fee), Commodity Classic will highlight your Learning Center Session on its social media platforms prior to the 2026 show as follows:

• One Facebook non-exclusive post prior to the 2026 Commodity Classic
• One X non-exclusive post prior to the 2026 Commodity Classic

Currently Commodity Classic social media platforms have the following audiences (as of May 2025):

• Facebook Follows: 10,000 / Likes: 8.7K
• X Followers: 11.1K

Content for this social media promotion will be gleaned from the information provided in your proposals plus any updates Commodity Classic receives prior to December 2025.

What’s New Sessions are an opportunity for exhibitors to showcase their newest products, services, or innovations that have come to market since the last Commodity Classic.

What’s New Sessions are 30 minutes in length. Your session may feature speakers of your choice: company representatives, experts, farmers, customers, etc. The format allows you to go into detail about your item that you are promoting and engage in conversations with farmer-attendees.

What’s New sessions are held in classrooms and are scheduled concurrently with other What’s New sessions. They are held at the beginning of the conference before the Trade Show opens , giving attendees time to attend your session, learn about your new item, and then visit your booth for more information. You may collect leads at your What’s New Session.

When: Wednesday, February 25, morning & afternoon

Number Available: 12

Sponsorship Fee: $10,000

Submission Deadline is October 15, 2025.

Product or service to be showcased as a 2026 What’s New Session may not have been placed on the market earlier than the previous Commodity Classic (March 2025). You may submit individual proposals for as many products or services that qualify.

Please forward product/service information even if regulatory approval is pending. In terms of crop protection products, a totally new compound of new and pre-existing chemistry is acceptable.

Once a product is presented as a What’s New or Mini What’s New session, it will no longer be eligible for presentation in these sessions in future years.

The Commodity Classic Affiliates Council will review and select the What’s New Sessions. Proposals are evaluated on the following criteria (listed in order of significance):

• Is it new since the last Commodity Classic? Preference is given to products and services to be introduced at 2026 Commodity Classic.
• Uniqueness of product/service
• Value of product/service to agriculture
• Appeal of product/service to Commodity Classic audience
• Are there plans to include a farmer in the speaker line-up?

Highlight how the presentation will help an attendee solve a problem, overcome a challenge or launch a new initiative, and how what they will learn will directly impact their work/life.

Please complete a separate application for each proposal. In a situation where committee members may need to choose between multiple sessions from the same sponsor, please indicate the session that is most important to you.

We will not consider incomplete submissions.

An invoice will be sent upon notification of selection.

Required Session Details (+ click to expand)

• You may collect attendee leads at your What’s New session
• Session published in Commodity Classic event materials including onsite program booklet, mobile app, website, onsite signage (deadlines must be met to be included) 
• Recognition of your company as the session sponsor in Commodity Classic event materials including onsite program booklet, mobile app, website, onsite signage 
• Professional video recording of your session for your company’s use (signed recording waiver required) 
• Meeting room entrance sign with sponsoring company's name and session title 
• Meeting room with head table on riser and audience seating 
• Standard audio-visual in each room 
• Attendee feedback from your session evaluations 
• Aggregate demographics of farmer-attendees at your session 
• Commodity Classic will be doing extra promotions around What’s New sessions, so farmers know to come early to the Convention Center to collect their badge and attend these sessions before the trade show opens that day
• Sponsorship qualifies the sponsoring company as a Bronze Level sponsor, which includes the opportunity to host a press conference. Additional fee and deadline applies for press conference.

What’s New sponsors are recognized as Bronze Level sponsors! As a Bronze Level sponsor, your company will be recognized throughout the entire show experience everywhere we thank and acknowledge our sponsors. Your company will stay top-of-mind with attendees through this additional recognition.

For a $500 fee (in addition to the applicable sponsorship fee), Commodity Classic will highlight your What’s New Session on its social media platforms prior to the 2026 show as follows: 

• One Facebook non-exclusive post prior to the 2026 Commodity Classic
• One X non-exclusive post prior to the 2026 Commodity Classic

Currently Commodity Classic social media platforms have the following audiences (as of May 2025):

• Facebook Follows: 10,000 / Likes: 8.7K
• X Followers: 11.1K

Content for this social media promotion  will be gleaned from the information provided in your proposals plus any updates Commodity Classic receives prior to December 2025.

Mini What’s New Sessions are a unique opportunity for exhibiting companies to highlight their newest, most innovative product or service to Commodity Classic attendees. A series of back-to-back, 5-minute presentations, the Mini What’s New Sessions are an opportunity for you to give a brief introduction to your key innovations and invite attendees to visit your exhibit on the Trade Show floor to learn more.

Mini What’s News will be presented on one of the two stages located adjacent to the Trade Show exhibits. Commodity Classic will provide a PowerPoint template to all chosen sponsors. Presenters should create their slide deck using this template. If sponsor wishes to use their allotted 5-minute time slot to demonstrate their product, they may do so as long as size and weight restrictions are met.

When: Thursday, February 26
Number Available: 16
Sponsorship Fee: $2,400

Submission Deadline is October 15, 2025.

Product or service to be showcased as a 2026 Mini What’s New Session may not have been placed on the market earlier than the previous Commodity Classic (March, 2025). You may submit individual proposals for as many products or services that qualify.

Please forward product/service information even if regulatory approval is pending. In terms of crop protection products, a totally new compound of new and pre-existing chemistry is acceptable.

Once a product is presented as a What’s New or Mini What’s New session, it will no longer be eligible for presentation in these sessions in future years.

The Commodity Classic Affiliates Council will review and select the Mini What’s New presentations. Proposals are evaluated on the following criteria (listed in order of significance):
 

• Is it new since the last Commodity Classic? Preference is given to products and services to be introduced at 2026 Commodity Classic.
• Uniqueness of product/service
• Value of product/service to agriculture
• Appeal of product/service to Commodity Classic audience

Highlight how the presentation will help an attendee solve a problem, overcome a challenge or launch a new initiative, and how what they will learn will directly impact their work/life.

Please complete a separate application for each proposal. In a situation where committee members may need to choose between multiple sessions from the same sponsor, please indicate the session that is most important to you.

We will not consider incomplete submissions.

An invoice will be sent upon notification of selection.

Submission Deadline is October 15, 2025.

Provide these details in your proposal:

• Session title
• Sponsoring company’s name
• Explain the product/service/innovation and how it is new*
• Date introduced to market*

These items are required if the proposal is accepted. They are not required during the proposal process:

• Presentation on Commodity Classic PowerPoint template
• Presenter’s name and title**

Only complete proposals, including billing information, will be considered.

*This information is used for proposal review process and will not be published

**This information is gathered for the moderator to introduce your speaker

Commodity Classic will provide a PowerPoint template to all chosen Mini What’s New sponsors. Presenters should create their slide deck using this template. Completed deck is due back to Commodity Classic on February 4, 2026. Commodity Classic will have all Mini What’s New sponsors’ slides ready for the session – speakers need only bring themselves and any notes they need for their presentation.

If the Mini What’s New presenter wishes to use their allotted 5-minute time slot to demonstrate their product, they may do so as long as size and weight restrictions are met.

Companies presenting Mini What’s News must be exhibitors in the 2026 trade show. The Mini What’s New sponsor name must match the exhibitor name.

• Session title and sponsoring company name published in Commodity Classic event materials including on-site program booklet, mobile app, and website (deadlines must be met to be included)
• PowerPoint slides template for your presentation
• Opportunity to demonstrate your product within your allotted 5-minute presentation time (size & weight limitations apply)
• Opportunity to place company collateral on materials tables in the presentation area
• Podium on riser and audience seating
• Standard audio-visual
• Moderator to introduce your presenter