America's largest farmer-led, farmer-focused agricultural & educational experience!

Sponsor Education

Sponsor Education Opportunities

 

76% of farmers list education as a top reason they attend Commodity Classic.

 

All 2024 Commodity Classic exhibitors are invited to submit education sponsorship proposals by the appropriate dates noted below. All sponsorship contributions will be applied to Commodity Classic sponsor levels.

 

There are three primary categories of educational sponsorships available at Commodity Classic:

Learning Centers & Early Risers

Mini What’s New Sessions

What’s New Sessions

 


 

Important Dates:

 

Learning Centers & Early Risers

August 14, 2023               Proposals Due 

September 15, 2023        Notifications to all companies submitting proposals

October 13, 2023             Deadline for Session Details for publication on Commodity Classic website

January 8, 2024                Deadline for all updates or changes to session details (for the printed onsite                                                 program book, website, app)

 

Required Session Details (+ click to expand)

  • Session description to catch attendees’ interest (75-100 words)*
  • Session title* 
  • Sponsoring company’s name** 
  • Speakers’ full names and titles (Unconfirmed speakers can be listed as “invited.”)
  • Short biography for each speaker
  • Photograph of each speaker (color, minimum 300 dpi .jpg or .tif file format) in which speaker is facing the camera
  • Signed recording waivers by sponsors and speakers

* Session titles and descriptions may be edited by Commodity Classic for style and length and will be published in the onsite booklet, Commodity Classic website and mobile app.  

 

** Companies recognized as the sponsor must be exhibitors in the 2024 trade show. The education sponsor name must match the exhibitor name.

 

 

Mini What’s New Sessions

October 16, 2023              Proposals Due

November 20, 2023         Notifications to all companies submitting proposals

January 8, 2024                 Deadline for Final Session Details (for the printed onsite book, website, app)

 

Required Session Details (+ click to expand)

  • Session title
  • Session title*
  • Sponsoring company’s name** 
  • Sponsoring company’s name*

* Companies recognized as the sponsor must be exhibitors in the 2024 trade show. The education sponsor name must match the exhibitor name.

 

 

February 8, 2024               PowerPoint Presentation Due

 

What’s New Sessions

October 16, 2023              Proposals Due

November 20, 2023         Notifications to all companies submitting proposals

January 8, 2024                 Deadline for Final Session Details

 

Required Session Details (+ click to expand)

  • Session description to catch attendees’ interest (40-50 words)*
  • Session title* 
  • Sponsoring company’s name** 
  • Speakers’ full names and titles 
  • Short biography for each speaker 
  • Photograph of each speaker (color, minimum 300 dpi .jpg or .tif file format) in which speaker is facing the camera 
  • Signed recording waivers by sponsors and speakers 

* Session titles and descriptions may be edited by Commodity Classic for style and length and will be published in the onsite booklet, Commodity Classic website and mobile app. 

 

** Companies recognized as the sponsor must be exhibitors in the 2024 trade show. The education sponsor name must match the exhibitor name.

 

 

NEW in 2024!

For all session types
 

•Commodity Classic is utilizing a software program, Pheedloop, to gather all educational proposals. You’ll create a login when you click on the proposal links below, and throughout the planning cycle, Commodity Classic asks that you return to your approved submission to update your session’s information so that we have all information in one place.

 

• All sponsors may include their booth number in their session listing so any attendee using the mobile app or website will know where to go for more details on the subject they've heard about in your session!

 


Learning Centers & Early Risers

 

Proposals Due: Monday, August 14, 2023

 

Preference will be given to those sessions that include panels with:

  • Well-known names in ag 
  • Farmers 
  • Diversity (gender, ethnicity, age, etc.)

 

All topics are welcome. The Commodity Classic Affiliates Council, who will choose the sessions to be presented in Houston, has also asked for proposals specific to the following topics:

  • Farm Finances (farm credit/financing, succession planning lawyer, farm lease agreements, how to reduce farm expenses)
  • HR issues on the farm (improving communications, workforce retention, investing in younger generation)
  • Biofuel
  • Diversity in Ag

 

NEW in 2024!

Speakers with a strong following booked for Early Risers and Learning Centers will be promoted on the CommodityClassic.com homepage at no additional charge to sponsors! Sponsor name to be included in promotion.

 

Session Details (+ click to expand)

Learning Centers are neutral, content-rich educational sessions designed to address a wide range of current industry issues, provide unique perspectives, offer creative solutions and strategies, and challenge attendees to think differently about their businesses. 

 

Learning Centers also provide farmer attendees the opportunity to receive CEUs toward the American Society of Agronomy’s Certified Crop Adviser program, for which Commodity Classic will apply for each qualifying Learning Center. 

 

CEU Categories

 

Proposals will be reviewed by the Commodity Classic Affiliates Council in August 2023 for approval and placement in the 2024 Learning Center schedule. Session times and dates will be assigned by Commodity Classic.

 

Learning Center & Early Riser sponsors are recognized as Bronze Level sponsors! As a Bronze Level sponsor, your company will be recognized throughout the entire show experience everywhere we thank and acknowledge our sponsors. Learning Center/Early Riser sponsorship includes onsite recognition at the venue, during the General Session, on the video wall, in the program booklet, on the website, mobile app, etc. Your company will stay top-of mind with the industry's top producers through this additional recognition.

 

Formats & Options:

Early Riser Sessions (+ click to expand)

 

Sponsorship Fee: $13,000

 

Sponsorship fee includes coffee and breakfast pastries offered at the session.     

 

(Sponsor responsible for speaker expenses: travel, housing, meals, etc.)

 

Number Available: up to 2 

 

When: (2 concurrent) Thursday, February 29, 7:00 a.m.  

 

Length: 60 minutes 

 

Average Audience: 527 per session (all previously stand-alone sessions)

 

Schedule Notes: The Early Riser Sessions are not scheduled against the trade show. Thursday Early Risers will be scheduled concurrently. Subject matter for these sessions should be of high interest to all attendees.

 

 

Learning Centers (+ click to expand)

 

Sponsorship Fee: $7,500

 

(Sponsor responsible for speaker expenses: travel, housing, meals, etc.)

 

Number Available: up to 14 

 

When: Thursday, February 29 (afternoon) and Friday, March 1 (afternoon)

 

Length: 45 minutes 

 

Average Audience: 125 per session

 

Schedule Notes: These Learning Centers are scheduled concurrently and during trade show hours. We are looking for entirely fresh ideas for these sessions to draw in the crowds.  Subject matter for these sessions should be of high interest to all attendees. 

 

 

Sponsor a Commodity Classic-produced Session (+ click to expand)

 

Want to sponsor a Learning Center but don’t want to produce the session?

 

A few Learning Center Sessions being produced by Commodity Classic are available for sponsorship. Benefits for the sponsoring company include:

  • Recognition as the session sponsor throughout show materials
  • Opportunity for a company representative to introduce the session, including 2 minutes of remarks at the start of the session
  • Recognition as a Bronze Level sponsor of 2024 Commodity Classic, including the benefits provided to Bronze sponsors


    Please contact Ellen Ariston (eariston@soy.org) for more details.

     

 

 

Submission Guidelines (+ click to expand)

 

Submission Deadline is Monday, August 14, 2023.

 

Learning Centers are not intended for the sponsoring company to sell or promote their products or services. They should not be perceived by the attendees as a commercial. If you have a proposal that is commercial in nature, please consider sponsoring a What’s New Session or Mini What’s New Session instead.

 

Only complete proposals, including CEU category and billing information, will be considered.

 

Sponsors are welcome to submit more than one session. If doing so, please let Commodity Classic staff know which session is most important to you.

 

An invoice will be sent upon notification of selection.

 

 

What Does My Investment Include? (+ click to expand)

  • Session information published in Commodity Classic materials including onsite program booklet, mobile app, and website (deadlines must be met to be included) 
  • Recognition of your company as a sponsor of your session in Commodity Classic materials including onsite program booklet, mobile app, and website 
  • Professional video recording of your session for your company’s use (signed recording waiver required) 
  • Meeting room entrance sign with sponsoring company's name and session title 
  • Meeting room with head table on riser and audience seating 
  • Standard audio-visual in each room 
  • Complimentary registration for your Early Riser and Learning Center session speakers 
  • Attendee feedback from your session evaluations 
  • Aggregate demographics of farmer-attendees at your session 
  • Sponsorship qualifies the sponsoring company as a Bronze Level sponsor, which includes the opportunity to host a press conference. Additional fees and deadlines for both opportunities apply.

 

 

Optional Promotion of Commodity Classic Social Media Platforms: Additional $500 Fee (+ click to expand)

 

For a $500 fee (in addition to the applicable sponsorship fee), Commodity Classic will highlight your Learning Center Session on its social media platforms prior to the 2024 show as follows: 

 

  • One Facebook non-exclusive post prior to the 2024 Commodity Classic
  • One Twitter non-exclusive post prior to the 2024 Commodity Classic

 

Currently Commodity Classic social media platforms have the following audiences (as of May 2023):

 

  • Facebook Follows: 8.7K / Likes: 7.6K
  • Twitter Followers: 10.7K

 

Content for this social media promotion will be gleaned from the information provided in your proposals plus any updates Commodity Classic receives prior to December 2023 for the onsite program booklet.

 

 

Apply Here for a Learning Center or Early Riser:

 


Mini What’s New Sessions

 

Proposals Due: Monday, October 16, 2023

 

Session Details (+ click to expand)

Mini What’s New Sessions are a unique opportunity for exhibiting companies to highlight their newest, most innovative product or service to Commodity Classic attendees. A series of back-to-back, 5-minute presentations in a fast-paced 90-minute window, this session is an opportunity for you to give a brief introduction to your key innovations and invite attendees to visit your exhibit on the Trade Show floor.

 

When: Thursday, February 29 (morning)

 

2023 Audience: 208

 

Sponsorship Fee: $2,200

 

In December, Commodity Classic will provide a PowerPoint template to all chosen sponsors. Sponsors should create their 5-6 slide deck using this template. The completed deck should be emailed back to Commodity Classic by February 8, 2024. Commodity Classic will have all sponsors’ slides ready for the session – speakers need only bring themselves and any notes they need to the session.

 

 

 

Submission Guidelines (+ click to expand)

Submission Deadline is October 16, 2023.

 

Product or service to be showcased at a 2024 Mini What’s New Session may not have been placed on the market earlier than the previous Commodity Classic (March 11, 2023). You may submit individual proposals for as many products or services that qualify.

 

Please forward product/service information even if regulatory approval is pending. In terms of crop protection products, a totally new compound of new and pre-existing chemistry is acceptable. 

 

Once a product is presented as a What’s New or Mini What’s New session, it will no longer be eligible for presentation in these sessions in future years.

 

Mini What’s New proposals are evaluated objectively by the Commodity Classic Affiliates Council with emphasis on the following criteria (listed in order of significance):

 

  • Is it new since the last Commodity Classic? Preference is given to products and services to be introduced at 2024 Commodity Classic.
  • Uniqueness of product/service
  • Value of product/service to agriculture
  • Appeal of product/service to Commodity Classic audience

Highlight how the presentation will help an attendee solve a problem, overcome a challenge or launch a new initiative, and how what they will learn will directly impact their work/life.

 

Please complete a separate application for each proposal. 

 

We will not consider incomplete submissions.

 

An invoice will be sent upon notification of selection.

 

 

What Does My Investment Include? (+ click to expand)

 

  • Session title/sponsor published in Commodity Classic materials including on-site program booklet, mobile app, and website (deadlines must be met to be included)
  • Podium on riser and audience seating
  • Standard audio-visual in each room

 

 

Apply here for a Mini What’s New Session:

 


 

What’s New Sessions

 

Proposals Due: Monday, October 16, 2023

 

NEW in 2024!

 

What’s New sponsors may use lead retrieval devices at their What’s New sessions.

 

 

Session Details (+ click to expand)

 

What’s New sessions are an opportunity to showcase your company’s new products or services in a 30-minute session that allows you to go into details and engage in conversations with farmer-attendees. Your session can feature company representatives, experts and/or customers.

 

When: Wednesday, February 28 (afternoon) & Thursday, February 29 (morning)

 

What’s New sessions are held in classrooms concurrent with other What’s New sessions on Wednesday and concurrent with other What’s New sessions and Trade Show hours on Thursday, giving attendees plenty of time to visit your booth for more information.

 

Average Audience: 83 per session

 

Sponsorship Fee: $9,500

 

 

Submission Guidelines (+ click to expand)

 

Submission Deadline is Monday, October 16, 2023.

 

Product or service to be showcased at a 2024 What’s New Session may not have been placed on the market earlier than the previous Commodity Classic (March 11, 2023). You may submit individual proposals for as many products or services that qualify.

 

Please forward product/service information even if regulatory approval is pending. In terms of crop protection products, a totally new compound of new and pre-existing chemistry is acceptable. 

 

Once a product is presented as a What’s New or Mini What’s New session, it will no longer be eligible for presentation in these sessions in future years.

 

What’s New proposals are evaluated objectively by the Commodity Classic Affiliates Council with emphasis on the following criteria (listed in order of significance):

 

  • Is it new since the last Commodity Classic? Preference is given to products and services to be introduced at 2024 Commodity Classic.
  • Uniqueness of product/service
  • Value of product/service to agriculture
  • Appeal of product/service to Commodity Classic audience
  • Are there plans to include a farmer/farmer panel in the session?

 

Highlight how the presentation will help an attendee solve a problem, overcome a challenge or launch a new initiative, and how what they will learn will directly impact their work/life.

 

Please complete a separate application for each proposal. In a situation where committee members may need to choose between multiple sessions from the same sponsor, please indicate the session that is most important to you.

 

We will not consider incomplete submissions.

 

An invoice will be sent upon notification of selection.

 

 

What Does My Investment Include? (+ click to expand)

 

  • Session information published in Commodity Classic materials including on-site program booklet, mobile app, and website (deadlines must be met to be included) 
  • Commodity Classic will be doing extra promotions around What’s New sessions scheduled on Wednesday, so farmers know to come early to the center to collect their badge and attend these sessions before the trade show opens that day
  • Recognition of your company as a sponsor of your session in Commodity Classic materials including on-site program booklet, mobile app, and website 
  • Professional video recording of your session for your company’s use (signed recording waiver required) 
  • Meeting room entrance sign with sponsoring company's name and session title 
  • Meeting room with head table on riser and audience seating 
  • Standard audio-visual in each room 
  • Attendee feedback from your session evaluations 
  • Aggregate demographics of farmer-attendees at your session 
  • What’s New sponsors are recognized as Bronze Level sponsors! As a Bronze Level sponsor, your company will be recognized throughout the entire show experience everywhere we thank and acknowledge our sponsors. What’s New sponsorship includes on-site recognition at the venue, during the General Session, on the video wall, in the program booklet, on the website, mobile app, etc. Your company will stay top-of mind with the industry's top producers through this additional recognition.
  • As a Bronze Level Sponsor, sponsors receive the opportunity to host a press conference. Additional fees and deadlines for both opportunities apply.

 

 

Optional Promotion of Commodity Classic Social Media Platforms: Additional $500 Fee (+ click to expand)

 

For a $500 fee (in addition to the applicable sponsorship fee), Commodity Classic will highlight your What’s New Session on its social media platforms prior to the 2024 show as follows: 

 

  • One Facebook non-exclusive post prior to the 2024 Commodity Classic 
  • One Twitter non-exclusive post prior to the 2024 Commodity Classic 

 

Currently Commodity Classic social media platforms have the following audiences (as of May 2023): 

 

  • Facebook Follows: 8.7K / Likes: 7.6K  
  • Twitter Followers: 10.7K 

 

Content for this social media promotion will be gleaned from the information provided in your proposals plus any updates Commodity Classic receives prior to December 2023 for the onsite program booklet.

 

 

Apply here for a What’s New Session:

 


 

For questions about Commodity Classic education sessions, please contact:

Ellen Ariston

Special Projects Manager

American Soybean Association

O: 314.754.1283

eariston@soy.org

 

For information about other Commodity Classic sponsorship opportunities, please contact:

Abby Podkul

Director, ASA Meetings & Conventions

American Soybean Association

O: 314.754.1345 C: 314.517.5971

apodkul@soy.org